On 11 March 2021, a training session on "Go to Market" was conducted by the BeSME technical advisor, Philippe Geffroy, at the Expertise France premises, respecting all prescribed health measures.
Namely, the training was dedicated to the representative member of the Innovation and Entrepreneurship Center Tehnopolis and new established ICT Cluster "Cortex".
Participants had the opportunity to follow a beneficial lecture by Mr Geffroy and receive information that will enable them to place themselves on the market as best as possible and give the best guidelines for start-ups clients in Tehnopolis.
Mr Geffroy also gave handy examples to show the advantages and disadvantages that beginners in business can encounter.
This training is among more than 5 large different thematics given to Tehnopolis Niksic as part of the project's capacity-building activities. Since July 2020, the Project's beneficiaries, including Tehnopolis, clusters and Sciences and TechnoPark, have received training and coaching sessions from the BeSME project.